For a number of reasons both commercial and technical, we have come to the decision to withdraw FreeBen from the individual adviser market with effect from April 2027.
Since its introduction in 2008, FreeBen has proved to be a vaiuable tool for hundreds of Equity Release advisers, and we are proud to have provided a reliable, high-quality product at a competitive price over the years.
However, as the market has developed it has become apparent that there is no longer the level of demand from individual advisers to justify offering the product in that space.
We are therefore conducting a controlled withdrawal of FreeBen to ensure minimal disruption to our remaining clients.
As part of this, we are no longer taking new registrations from individual advisers, so only our existing clients will be able to continue using FreeBen.
Existing clients need take no action as we will contact them in due course as we move forward with our plans.
